Sport Recife become the latest club to partner with Dugout, launching dedicated channels on the Dugout App and on dugout.com.
London, UK – 31 July 2020: Today, leading digital media company, Dugout, has announced a new partnership with Sport Recife, giving the Brazilian club access to Dugout’s network of more than 110 premium global publishers.
Founded in 1905, Sport Recife is one of Brazil’s oldest clubs, and has a hugely successful history; its greatest achievements came in 1987 and 2008, when the club was crowned winner of the Brazilian Championship and Brazilian Cup, respectively. Nicknamed, O Leão da Ilha, or The Lion of the Island, Sport Recife has a loyal fanbase with supporters watching their team at Ilha do Retiro stadium. These passionate fans will now have a new opportunity to engage with their team, via Dugout’s exclusive behind-the-scenes videos and high-quality match footage.
By partnering with Dugout, Sport Recife join some of the world’s top football clubs, whose founding members include A.C. Milan, Arsenal, Barcelona, Bayern Munich, Chelsea, Juventus, Liverpool, Manchester City, Paris Saint-Germain and Real Madrid. Dugout achieved more than 1.84 billion views on its website and networks last year and will help Sport Recife reach new fans across the world, enhancing the club’s international presence. With a new dedicated Sport Recife channel on the Dugout App and dugout.com, the loyal supporters of O Leão da Ilha will now have a new way to connect with their beloved club.
Dugout Co-Founder and Chairman, Elliot Richardson, said:
“In recent times, we have been building our presence in South America and it is great to partner with Sport Recife to bring high-quality football content to more fans in the region. The partnership will allow Sport Recife to enhance its global footprint and attract new followers across the world.”
Sport Recife Communications Vice-President, Jurandyr Gayoso, said:
“We are very excited to partner with Dugout and we know the power of the company expanding a club’s brand not only in Brazil but worldwide. We have fan spread around the world and we want to be closer to each of them, and also reach all football fans.”
Dugout is a unique digital media company co-owned by 10 of the world’s biggest football clubs.
Since launching in 2016 with A.C. Milan, Arsenal, Barcelona, Bayern Munich, Chelsea, Juventus, Liverpool, Manchester City, Paris Saint-Germain and Real Madrid there are now 100+ clubs, National Football Federations and Leagues in partnership with Dugout. This collaboration helps football clubs educate, engage and grow their digital fanbase via a premium global publisher network.
Using current and archived footage, Dugout creates and distributes over 2,500 brand safe, professional videos delivering 400 million views globally a month and growing.